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Growing Beyond Borders: Li Hui Fern Steps Up as Business Development Manager, Malaysia

Li Hui Fern steps into her new role as Business Development Manager, Malaysia — as Ezra Healthcare takes its next step beyond Singapore.

People & Culture | Ezra Healthcare Pte Ltd

3/3/20261 min read

At Ezra Healthcare, growth has always been about more than just expanding our footprint. It's about finding the right people, at the right time, to carry our mission forward.

Today, we're happy to share that Li Hui Fern has been appointed as our Business Development Manager, Malaysia — a role that marks an important milestone for EHC as we take our services beyond Singapore.

From Singapore to Malaysia

Li Hui Fern joins this role having served as Administrator in our Singapore operations, where she developed a thorough understanding of how EHC works — from our day-to-day processes to the values that shape every patient interaction.

That grounding makes her well-placed to lead our expansion efforts in Malaysia. She brings with her not just operational knowledge, but a genuine appreciation for what compassionate healthcare support means to patients and families.

What This Means for EHC

Malaysia is a meaningful next step for us. We've already seen strong demand through our cross-border transport services between Singapore and Johor Bahru, and we're excited to deepen our presence there.

In her new role, Li Hui Fern will focus on building partnerships, growing our network, and ensuring that the quality of care EHC is known for in Singapore translates seamlessly into the Malaysian market.

We're glad to have her leading this chapter, and we look forward to what's ahead.

Congratulations, Li Hui Fern!

Ezra Healthcare Pte Ltd · Non-Emergency Medical Transport & Home Care · Singapore & Malaysia www.ezra-healthcare.com